Wednesday, 11 February 2015

Disney

Disney is well known for its films, and FROZEN is just one example of the many it has released.

Do an investigation into the company, detailing its history, the breadth of the company and the many films and their successes.
You should write about how the different companies work together when dealing with a film product in order to maximise exposures and profits.

You need to talk about a current film ( within the last three years)  as an example.







Disney was first started by brothers Walt and Roy Disney 16th October 1923. It is one of the biggest Hollywood studios and its headquarters is in California, USA.  Films that Disney has made include Snow White and the Seven Dwarfs, Fantasia and Peter Pan. One of their biggest successes was Pirates of the Caribbean 2 which was the highest grossing movie in the opening weekend in history at $135,000,000.

Walt Disney doesn't just make films, also they own a music company which was started 1st October 1949 and Disneyland first of which was first opened 17th July 1955. Disney even owns their own mobile phone service which was started on 12th June 2006. In 2006 they had 133,000 employees. It also owns companies such as Touchstone and Hollywood records. They have become a huge success all over the world.

All Disney films follow the same formula which is fantasy, relatable characters and the storyline good character v bad character. Most of the Disney films are based on fairy-tales, they are all make-believe stories that all follow yet again another formula which is girl meets boy, they are challenged in their love for each other and then all their dreams come true. All Disney films have relatable characters in them, for example, children and a mother. The audience can always find similarities between them and a character within the film they are watching which will bring them personally into the story more and therefor make it more enjoyable for them to watch. Most of the films Disney makes has a good character or characters who has a goal which is to defeat a bad character and  in the end the good characters normally win.

Disney are massively popular and therefore they gain a lot of money from each film they make due to the good reputation they have as film makers and all round entertainers. An example of this is Mary Poppins which was released on 27th August 1964. It was only budgeted $6million yet made a huge profit in the box office with $102,272,727. Disney made much more money when it got realised on things such as Video and even more when it got realised on DVD. When it was released on home media it didn't just make them more money but it also opened the film to a whole new generation as did it with many other Disney films.

Monsters University was realised in 2013. It was budgeted $200 million which gained $743.6 million in the box office. Monsters University was made by both Disney and Pixar, this was to make maximum profit. Disney had the rights to make prequels to any of Pixar’s films up to the film Cars. It was the first ever film to use a new way of animation called global illumination. Circle 7 animation was announced to be making the film but later due Disney now owning the Pixar studio Circle 7 animation closed. Disney purchased Pixar on 23rd January 2006 in a transaction which was worth $7.4 billion. The huge profit made at the box office was not only down to the name of the makers but also because the first film named Monsters Inc done so well and got $562.8 million when it was made on a budget of $115 million.






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